by GrecoPromotions | Jul 1, 2019 | Employer Branding, Promotional Products
Are you thinking about what company stories to tell so you can boost your employer branding efforts? Look no further. The perfect stories anchored on your company culture could just be in your meeting room or right on your desk. I’m talking about sticky notes or...
by GrecoPromotions | Jun 14, 2019 | Entrepreneurship
It’s been over 18 years since I left the corporate world and began with my entrepreneurial journey. It’s been challenging, but definitely full of learning and absolutely rewarding. So today, I thought I’d share with you how I got where I am now, and what lessons I...
by GrecoPromotions | Jun 4, 2019 | Promotional Products
Reusable straws have been trending since 2018. If you look at the search trend for “reusable straw” in the US in the last five years on Google Trends, it shows that the interest took off in 2018. Unsurprisingly, businesses that were cashing in on this trend on...
by GrecoPromotions | May 23, 2019 | Promotional Products
So you got your marketing budget approved. And you’re now figuring out how to maximize returns from your marketing investment. Most marketers at this stage of the decision-making process tend to turn to Google AdWords or social media marketing or other forms of...
by GrecoPromotions | Apr 16, 2019 | Branded Apparel, Promotional Products
Creating a lasting impression and increasing brand recognition are among the most common goals of every marketing team. Although many companies have gone digital, the use of promotional products remains one of the most effective ways to market a brand. The use of...
by GrecoPromotions | Apr 13, 2019 | Branded Apparel, Marketing, Promotional Products
In a world where people have been talking about digital marketing, social media, PPC, search engine optimization or SEO, and content marketing, one thing about marketing strategies remains strong, and that is the power of promotional products. The basic concept of...
by GrecoPromotions | Apr 1, 2019 | Branding, Marketing, Promotional Products
Although you may already be familiar with the power of promotional products, which I discussed on Impressions Matter: The Power of Promotional Products – Part 1, you might still be contemplating whether it’s the right strategy for your business. The power of...
by GrecoPromotions | Mar 23, 2019 | Branding, Marketing, Promotional Products
Although many marketers have started leveraging digital marketing to create or increase brand awareness, promotional products — items with an advertiser’s logo or message — remain to be one of the most powerful methods of marketing that can deliver...
by GrecoPromotions | Mar 3, 2019 | Employer Branding, Promotional Products
The National Employee Appreciation Day is just around the corner. And with this special day coming, it seems that still not so many organizations understand the real, tangible value of showing appreciation to their employees. Appreciation may sound like a totally...
by GrecoPromotions | Jan 12, 2019 | Branding, Marketing
There is no shortage of year-end articles about marketing trends that marketers need to know or should “pay attention to” in 2019. Marketing experts and influencers have shared their insights and predicted marketing trends for this year, particularly about digital...
