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“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019

Here are some interesting stats on promotional umbrellas:

  • 45% of consumers own promotional umbrellas.
  • Promo umbrellas are kept at an average of 14 months.
  • A promo umbrella that costs $10 will have a CPI of under 1 cent per impression! 
  • Promotional umbrellas generate 1,100 impressions over their lifetime.
  • 59% of baby boomers keep promotional umbrellas they receive for 2+ years.
  • 58% of consumers report that the quality of the umbrella is the number one reason they keep it.

Source: Global Ad Impressions Study 2019 by Advertising Specialty Institute (ASI)

 

**This video is part of Greco Promotions’ #PromoProductsWork2019 campaign. If you want to learn more about the power of promotional products and branded apparel in marketing your business, contact us at sales@grecopromotions.com.

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