Promotional Headwear Works! [Video]

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019

Promotional headwear includes hats and caps. To make an impact, your logo could be imprinted or embroidered in custom-branded hats or caps.  

Here’s why promotional hats or caps are a great option to give away on your next marketing campaign: 

• 69% of consumers own promotional headwear.
• One-third of men wear their promo hat weekly or more often.
• Promotional headwear is kept at an average of 10 months.
• A hat that costs $10 will have a CPI of only 3/10 of a cent per impression!
• Promotional headwear generates 3,400 impressions throughout their lifetime.
• 63% of consumers keep their promo hats because they are attractive.

Source: Global Ad Impressions Study 2019 by Advertising Specialty Institute (ASI)

**This video is part of Greco Promotions’ #PromoProductsWork2019 campaign. If you want to learn more about the power of promotional products and branded apparel in marketing your business, contact us at [email protected].